Rialto
London

The Ned London

Rialto Score 8.5+

Rialto is a Virtuoso agency and can provide VIP access and offers.

Everything is bigger, and more glam, at The Ned London. Spanning 30,000 square meters, this modern-meets-1920’s-era hotel boasts rooms and suites with four-poster beds, vintage bar cabinets, and marble mosaic bathrooms. It also features ten restaurants and bars under one roof, Ned’s Club Spa offering a variety of relaxing treatments and a pool, and a gym worthy of any fitness fanatic offering Peloton bikes, functional training rigs, a 46-foot sled track, spinning studio and over 30 fitness classes per week.

27 Poultry, EC2R 8AJ London, United Kingdom
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The Ned London

About The Ned London

Insider tip

Enjoy drinks in The Vault, a late night cocktail lounge within Ned's Club - now exclusively accessible to all Virtuoso travellers during their stay (access is STA for 2 x people per room reservation)

In the hotel’s own words

Created in 2017 by Soho House Founder, Nick Jones, The Ned originated in London in the former Midland Bank headquarters, designed by Sir Edwin 'Ned' Lutyens in 1924. The space includes private members’ club Ned’s Club and a private events floor, alongside ten restaurants and 250 bedrooms which are available to the public.

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The Ned expanded in 2022 to include The Ned NoMad in New York and in 2023 to include The Ned Doha in Qatar, with each building having their own architectural significance and history. Every property is slightly different depending on its location, but the ethos of The Ned remains the same; to create a space for like-minded professionals to meet, work and have a good time.

Ned’s Club membership gives access to dedicated spaces such as members-only bars and restaurants, health clubs and rooftop spaces. The membership team also curates a program of monthly events, ranging from talks with thought leaders to seasonal parties and members’ spaces at festivals.

The Ned is part of Soho House & Co Inc., a global membership platform of physical and digital spaces that connects a vibrant, diverse and global group of members.

VIP Hotel Program · Invitation-only

Virtuoso benefits, included

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Virtuoso is an invitation-only network of luxury travel agencies. VIP rates generally meet or beat the hotel's website rates and include this hotel's own Virtuoso amenities below.

  • Room upgrade on arrival, based on availability
  • Daily breakfast for two per bedroom
  • $100 hotel credit per stay
  • Early check-in and late check-out, based on availability

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Rooms and suites

13 room types, as described by the hotel.
Rooms
Size
Bed options
1Cosy
Cosy rooms are snug yet perfectly considered. When booked directly these rooms include access to Ned’s Club Gym and Spa, subject to availability. · Each features a queen-size bed, and period touches such as a leather-top drum table, a pair of carved oak chairs and a dressing table.
215–323 ft²
Queen
2Medium
Our Medium rooms are full of Art Deco touches in keeping with the era of the building. When booked directly these rooms include access to Ned’s Club Gym and Spa, subject to availability.
269–377 ft²
3Crash Pad
Made with impromptu plans in mind, Crash Pads are intimate and comfortable spaces, ideal for short stays. When booked directly these rooms include access to Ned’s Club Gym and Spa, subject to availability. · Each room comes with a queen-size bed and linen-velvet blackout blinds to ensure a good night’s rest.
Members only
4Large
Ideal for extended stays, our Large rooms showcase super king-size beds. · In the lounge, there’s a glass palm chandelier, a pair of leather wingback chairs and a vintage bar cabinet.
Members only
Super King
5Heritage
Located on our Grade-I listed fifth floor and packed with period features, our Heritage rooms offer a taste of the building’s 1920s heyday. · Each of our Heritage rooms boasts original features designed by architect Sir Edwin Lutyens, including French-polished walnut wall panelling and marble fireplaces.
Members only
6Grand Heritage
Located on our Grade-I listed fifth floor, hallmarks of architect Sir Edwin Lutyens’ signature style have been carefully preserved in each of our unique Grand Heritage rooms.
Members only
7Stairwell Studio
With an additional living area and generous proportions, our Stairwell Studios are located within the building’s original stairwells. They are ideal for those looking for a bit more space to relax in.
Members only
Suites
Size
Bed options
8Studio Suite
Our Studio Suite offers an open-plan living and sleeping space, ideal for extended stays. · The Studio Suite is furnished with elegant touches such as a vintage crystal chandelier, velvet sofa and a Venetian glass mirror, and features a king-size bed.
Members only
9Heritage Suite
Located on the Grade-I listed fifth floor, our unique Heritage Suite combines 1920s glamour with modern comforts for a memorable stay.
Members only
Super King
10Terrace Suite
Our 51 square meter Terrace Suite offers indoor and outdoor spaces to relax and entertain. Inside, the suite features generous dome windows, a richly draped four-poster king-size bed, velvet ottoman and original mahogany fireplace.
Members only
11Duplex Suite
Spanning two floors, our Duplex Suite is an ideal space for relaxing and entertaining. The ground floor features a large, well-stocked bar and dining area for up to six people, with private access to a small terrace with views over Princes Street and the Bank of England.
Members only
12Two Bed Family Suite
Our Two Bed Family Suite is a multi-room space that is ideal for groups or families. There's a large lounge and dining space with a host of period design details: tufted mohair ottomans, Persian rugs and glass chandeliers.
Members only
13Lutyens Suite
Named after the building’s architect, our 7th floor suite offers guests an expansive and dramatic space for relaxing and entertaining. · The Lutyens suite encompasses two en suite bedrooms, a large lounge with a custom-made eight-seat corner sofa, and a bar and dining space.
Members only

Room type data is subject to change and accuracy cannot be guaranteed.

Frequently Asked Questions

Does booking through Rialto cost more than booking with the hotel?

No - VIP rates under Virtuoso always meet or beat hotel's public, flexible rate, and provide valuable amenities and possible upgrades. Rialto also provides the hotel's non-VIP and corporate rates, so you can compare with full transparency.

What is the value of the VIP benefits?

Daily breakfast for two plus the $100 hotel credit come with every stay at this hotel - adding $100-200/day in value. A room upgrade could also be worth a substantial amount, in addition to early check-in / late check-out benefits when available.

How does this compare to other programs, like through AMEX Fine Hotels & Resorts, or Chase Edit?

Using a hotel's own VIP program may provide higher upgrade priority, additional VIP benefits and promotional rate offers, and a direct relationship with the hotel for special requests. Rialto offers more VIP hotels than any credit card program. In addition, Chase Edit rates can be substantially more expensive as they rarely run promotions whereas AMEX rates are often comparable but do not offer programs such as Upgrade at Booking.

Can my AI assistant book this hotel?

Yes. Connect Rialto to Claude or ChatGPT and ask for rates. You finish the booking on a secure Rialto page. Card details are not sent through the AI chat, so either you would approve the final checkout step and reconfirm all the information, or if you authorize your agent with Computer-Use permissions, it can fill out the checkout form as well.

Rates are shown to members

Rialto is invitation-only. Apply for access and hear back within 24 hours.

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